Regional Sales Manager at Washington

Job Description

POSITION PURPOSE

This position will work directly with the Director of Operations and General Managers.  This position will also receive guidance and direction from the Marketing department in strengthening brand awareness. .The primary responsibility will be to drive sales at the market and regional level and serve as a Brand Ambassador for la Madeleine.

 

ACCOUNTABILITIES/DUTIES

• Develop regional marketing plans and local store marketing plans that drive awareness and sales
• Create and execute plans to maximize sales and returns for initiatives in the region  
• Implement market and restaurant promotions that achieve profit and sales
• Consult with Director of Operations and General Manager on the marketing business plans and sales/profit opportunities
• Train and support field operators in the execution of sales promotions  and marketing initiatives
• Coach and provide materials for local store marketing activities
• Working closely with marketing department to indentify regional branding opportunities
• Lead sponsorship and event marketing programs to increase brand awareness
• Supervising all community-based partnerships and promotions (colleges, high schools, trade, sports, etc.)
• Foster positive community relationships with civic leaders, local businesses and schools
• Provide direction and support to the cafes on marketing issues and problem resolution
• Identifying, planning, coordinating and executing special events

 

Job Requirements

QUALIFICATIONS

The most important quality a candidate must bring to this position is a passion to establish strong brand affinity and sales.  All candidates should possess the ability to think strategically about a store or regional trade area and identify the most beneficial consumer segments to target and how to most effectively reach and connect with them.

 

GENERAL SKILLS:

• Embrace the la Madeleine way
• Ability to understand and articulate the impact of sales programs on restaurant personnel, operational systems and business financials
• Excellent written and oral communication skills
• Self-motivator and ability to work independently
• Flexibility to work a varying schedule and travel daily in personal vehicle

WORK EXPERIENCE:

• 1-2 years sales experience

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

© 2013 la Madeleine de Corps Inc.

Confidential

2/20/2013

Country: USA, State: Dist of Columbia, City: Washington, Company: La Madeleine de Corps, Inc.